By Wendy Quarry
This full of life booklet argues that during the advance technique, communique is every thing. The authors, international specialists during this box as academics, practitioners and theorists, argue that communique for improvement is an artistic and leading edge frame of mind which may permeate the general method of any improvement initiative. They illustrate their argument with shiny case stories and instruments for the reader. Acknowledgements; creation; 1 -- verbal exchange for improvement: atmosphere the scene; half ONE -- What we all know; 2 -- The that means of 'another' improvement; three -- Planners and searchers: methods of doing improvement; four -- Why communicators cannot converse; half -- What we realized; five -- operating within the gray quarter; 6 -- Early champions: uncovering ideas; 7 -- New activists: ideas that go back and forth; eight -- The forgotten context; half 3 -- What we will be able to do another way; nine -- education and negotiating within the gray quarter; 10 -- looking out and listening: strong communique, stable improvement
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Extra resources for Communication for another development : listening before telling
Through dialogue and discussion a means would be found to respond to a development problem that would actually fit the aspirations and abilities of the people who need help. It should be simple. But of course it is not. Somehow the development business has grown into a bureaucratic nightmare that finds itself incapable of explaining itself even to those working in the field. The left side of the brain gives us the logical, linear way of thinking. The right side provides language, intuition and art.
Now the fear of failure is so intense that they straitjacket innovation with tools and guidelines (logical frameworks, results-based management). These days all you have to do is get the paperwork right. Have you seen donor reports lately? t h ree Planners and searchers: two ways of doing development Communication is not the same as telling Years ago the same colleague who produced the letter to the professor was putting together material for a workshop on Communication for Development. He wrote an introduction stating what should be obvious – that communication is not the same as telling.
D. dissertation as a novel. We still remember his ‘reasonable social scientist’ as a character espousing the theories he most disliked (Richards, 1985). They inspired us. They made their work accessible to others. Ricardo recalls the example of an outstanding communicator whose cartoons were part of his Mexican childhood. A master of this art is Mexico’s Eduardo del Rio, a political cartoonist who publishes under the pen name Rius. Rius is known throughout Latin America for his work. He has made this into his profession – I grew up with his work.